Updated October 17, 2026

Cookies

The cookies and browser storage seenandfound.com uses: what the site needs to work and to stop bots, our visit statistics, and Meta's cookies that measure our Facebook and Instagram ads.

CookiesBrowser storageAdvertising cookiesYour control

Cookies

NameWhat it doesHow long
sf_sRemembers that your browser passed the bot check, so the scan and the assistant work. Scripts can't read it, and it is only sent to our own server30 minutes
sf_fOnly on the team's own browsers, to lift the daily limits while we test. Visitors never get it1 year

The bot check itself is Cloudflare Turnstile. It looks at signals from your browser to tell people from bots, and isn't used for advertising.

Browser storage

A few small notes stay in your own browser. Only PostHog's code is sent anywhere, with the visit statistics:

NameWhat it doesHow long
sf-assistant-v1Keeps your open chat with the assistant, so it is still there if you come back7 days
sf-utmRemembers which ad or link brought you, so we know which ads workUntil you close the tab
sf-ai-peekRemembers the assistant already said hello, so it doesn't againUntil you close the tab
ph_..._posthogPostHog's random code for your browser, so a visit counts once and a returning visitor isn't counted as new. It never names youUntil you clear it

Advertising cookies

Meta's Pixel sets these, so we can see which of our Facebook and Instagram ads bring people here:

NameWhat it doesHow long
_fbpMeta's code for your browser, so it can tell a returning visitor and link a visit to our ads90 days
_fbcSet only when you arrive by clicking one of our ads on Facebook or Instagram: which ad click brought you90 days

To turn them off, use Global Privacy Control in your browser: the Pixel then doesn't load and sets no cookies, and PostHog doesn't load either. Blocking third-party trackers in your browser works too, and the rest of the site works the same.

Your control

You can block or delete cookies and site storage in your browser's settings. If you block sf_s, the scan and the assistant can't pass the bot check.

More about what we collect and why is on our privacy page.

Our privacy page

© 2026 Seen & Found

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